5 thoughts on “Why do all the malls sell jewelry cosmetics on the first floor?”
Justin
The reason is actually relatively simple. The first floor of the mall is a golden location. Naturally, the rent is more expensive than other floors, so there will be only two cases that are higher profits such as: jewelry shop; one is to buy more frequently. These two are more representative and other types of shops.
Because jewelry in the mall is generally a huge profit product, as long as one day is sold, it can basically make a lot of money, so it will be set on the first floor.
This is a marketing method in the mall. Usually the passenger flow on the first floor is large and the rent is more expensive. The elasticity of cosmetics and jewelry is large and consumables. second. Each woman may be attracted by a variety of cosmetics and jewelry.
Jewelry cosmetics packaging is exquisite, high -grade, high -end store decoration, customers enter the mall and see such furnishings have a stylish and high -end feeling, attracting customers to spend on other floors.
Because the first floor of the mall is a very good sales location, it can also indirectly reflect the overall strength of the mall, so the first floor of the mall is generally sold in jewelry cosmetics.
The reason is actually relatively simple. The first floor of the mall is a golden location. Naturally, the rent is more expensive than other floors, so there will be only two cases that are higher profits such as: jewelry shop; one is to buy more frequently. These two are more representative and other types of shops.
Because jewelry in the mall is generally a huge profit product, as long as one day is sold, it can basically make a lot of money, so it will be set on the first floor.
This is a marketing method in the mall. Usually the passenger flow on the first floor is large and the rent is more expensive. The elasticity of cosmetics and jewelry is large and consumables. second. Each woman may be attracted by a variety of cosmetics and jewelry.
Jewelry cosmetics packaging is exquisite, high -grade, high -end store decoration, customers enter the mall and see such furnishings have a stylish and high -end feeling, attracting customers to spend on other floors.
Because the first floor of the mall is a very good sales location, it can also indirectly reflect the overall strength of the mall, so the first floor of the mall is generally sold in jewelry cosmetics.