Urgently seeking a gift procurement plan?

About the detailed instructions of gift classification
Quote article:
Gifts
It Chinese cultural heritage gifts, and how to classify gifts to be more systematic, more comprehensive and convenient to master related gifts Knowledge is a topic that consumers care about. We summarize and summarize the gift materials we have mastered. In summary, according to different perspectives, there are generally two common methods in the following.
In raw materials of gifts to compose scores:
Crystal products Crystal Plastic Products Plastic Products Yaki Products Plant Textile Products Metal Products Metal Products Electronic Products Ceramic Products Gardening Products Skin Products Glass Products Silk silk Embroidery needle, textile down products
In the classification of consumers to meet the gift consumers:
Chen Fanpin Culture and Education Products Advertising Promotional Products Tourism Products Smoral Smart Development Products Kang Sports Health Products Business Products Office Supplies Religious products national characteristic product festivals collections
In complaints, the two classification methods described are from the perspective of gift composition and functional use, and the collection of people's habits. The classification of these two methods can not only deepen the gift of gifts for gifts, but also help gift manufacturers to display the furnishings of gifts, and consumers' collection and storage of gifts.
The second classification method also allows gift manufacturers to design and create perfect and superb gifts according to different consumer groups, so as to meet the needs of various consumer groups. Personal selection of gifts to consider:
(1) Demonstration of gifts
everyone has a certain purpose of giving gifts. Friends give gifts to deepen friendship. Parents give their children gifts to enhance their affection. Gifts to the leaders to give leaders to deepen their personal feelings. Therefore, different gift giving purposes determine to buy different gifts.
(2) Gift objects
The people with different personalities, different status and taste are different. A person with a strong career, on the birthday or festive day, if he can send gifts with the meaning of "big exhibition Hongtu" and "horse to success", he will be satisfied. Sentences give gifts to the elders, it is advisable to choose health and nourishing gifts. The object of gift giving is a businessman. You must give some gifts that are symbolic of "wealthy" and "business prosperity".
(3) Gift season
"Thinking of your loved ones" naturally makes you remind you of reunion with your loved ones. At this time, you may wish to send some auspicious and reunion. Relying on giving children with some gifts such as toys and learning stationery, this is also a way to enhance family relationships and encourage progress. Therefore, at different times, gift gifts will express different feelings.
(4) Gift environment
"Lanzhou urged, and the tears of the tears" is the mood of the lover's parting, such as giving gifts such as jewelry, it can more express the true feelings of emotions. With a long sound of the train, four years of the same window, each of the world's end, leaving a commemorative book or a beautiful phone for my dear friends, which will be deeply affectionate. Different environments need different gifts to express their minds.
(5) Customs habits
Valentine's Day to send roses, which is regarded as love in China, while in some countries in Western Europe, it is considered a wind and wind. In China, some places in the Han people like to send pork foods in the Spring Festival. This is a symbol of slandering ancestors in the country of Hui or belief in Islam. Therefore, different customs and different national beliefs, they have different gifts.

The four rules of business gifts
Since gift giving is an art, it has its own conventional rules. It is very mysterious to give, what to send, and how to send it. , Hu sent, abuse. According to some successful gift giving experience and failure of ancient and modern Chinese and foreign, at least we should pay attention to the following principles:
 Gifts should be proper. In order to look down on him, especially those who are not close to the relationship, it is even more so, and if the ceremony is too light and wants to ask others to do things, it is more difficult to ask others, and it may be almost zero. However, the gift is too expensive, and it will make people who accept the gifts suspected of accepting bribery, especially to superior and colleagues. In addition to some people who take advantage of cheap and bold, most people are likely to decide, or even if they accept it, they will pay for it. Otherwise, they will be able to pay attention in the future. Isn't it forcing others to consume? If the other party refuses to accept it, your money has been spent and it is useless, you will have a lot of troubles, as people often say: "spend money to find sin", why is it suffering? Therefore, the other party can be happy to accept as the scale, choose a gift with appropriate weight, and strive to spend less money and do more; spend more money to do good things.
间 Gift interval is suitable
The interval between gifts is also very particular. The gift giver may always be sent to the door with a lot of help, or for help. Some people think that it is so generous to win the favor of others. Think of it, but it is not. Because you give the gift at this frequency too strong. In addition, people must be affectionate to you. Generally speaking, it is advisable to choose important festivals, festives, and birthday gifts. The gifts are not unusual, and the gifts are also peaceful.
Understand the vulgar taboos
The identity, hobbies, and national habits before giving gifts, so as not to give gifts to trouble. Someone went to the hospital to visit the patient and took a bag of apples to show condolences. I did not know that the patient was from Shanghai. The Shanghai people were called "Apple" the same pronunciation as the word "sickness". Is it not a cursing person to send it to the apple? In view of this, when giving gifts, we must consider the full -scale to avoid exterior branches. For example, do not send the clock, because the "bell" and "end" are homophonic, which makes people feel unlucky; you send a stingy painting and calligraphy with high cultural literacy intellectuals; Gifts for decorative patterns may make people bombard.
要 Gifts must be meaningful
Gifts are the carrier of emotion. Any gift shows the unique intentions of the gift person, or pay, or ask for people, or contact feelings. Therefore, the gift you choose must be consistent with your mind and make the gifts feel that your gifts are unusual and feel precious. In fact, the best gifts should be selected according to the interests of the other party. It is meaningful, intriguing, extraordinary but not in the mountains but not showing mountains. Therefore, when choosing a gift, consider its ideological, artistic, fun, and commemorative factors, and strives to be ingenious and not vulgar.

How to give customer gifts
On gift is an important measure in interpersonal communication. Successful gifts can just express their friendly, respectful or other special emotions to the recipients, and therefore a deep impression on the recipient. And how to pay back is also very knowledgeable. She reflects your cultivation, friends, and respect.
. Gifts are divided into several types:
1. Practical types: pen, book, tie, wallet, perfume, lighter, cigarette holder, various rackets, etc.
2. Furnishings: Calendar, Caiser (Mascotic mascot similar to cows, sheep or whatever), "Crystal Furnishings" and "Crystal Crafts" and so on.
3, token type: traffic card (of course, it is charged), mobile phone recharge cards, various supermarket album vouchers, do not need to say more, be convenient for senders, it is affordable!
4. Luxury type: Watch commemorative gold bar.
5. Collection type: combined with the age and events, with connotative gifts, such as officially issued gifts from the Olympic Games.
. Customers' mentality analysis of gifts:
1. Good face type: Such customers feel that someone gives him something, and has a unique face in front of family members and friends. Then pay attention that what you send must be available, such as the New Year and the New Year, you can take a big bag to your home.
2. Map-saving type: Cooking dumplings in the teapot of such customers-just count it in my heart, let's take some benefit.
3. Take the opportunity to have egg types: It is more difficult for such customers to do it, but persuaded you to try to satisfy it. Fortunately, his requests generally will not be too super budget. You do n’t get this kind of ghost, you can work hard!
4. Lion opening type: This type is generally a key person in a single list. Hehe, I usually do n’t have a chance to send you, so do n’t hurry!
. How to give gifts:
1. Take it to the customer company directly;
. It is handed over to the secretary or the front desk for transfer (of course, pay attention to the packaging, you cannot go light) ;
3. Express! (Pay attention to the packaging problem);
4. Customers come out to sit and send it at the same time;
5. The third party with intimate relationships with the customer is to send these ways to send these methods according to the value of the gift value. There is no very standard approach to comprehensive consideration and use of filial piety levels and things. There is no very standard approach. In short, one principle: Customers are convenient to collect (it is important to think in other places). Remember, if you are not delivered by yourself, you must call or imply this afterwards! Intersection

The origin of gifts
people to give gifts to each other, which is an indispensable content in human social life. The Chinese have always advocated rituals. "Book of Rites • Qu Li" said: "The rituals are still coming and going, not coming, not ritual, not coming, nor is it etiquette."
Essence We know that rituals originated from the ancient sacrifice activities. During the sacrifice, in addition to expressing respect and awe to God with a standard movement and pious attitude, people also dedicated their most valuable and best reflection of the items (that is, sacrifice) that respect God (that is, sacrifice).
Perhaps from then on, in the meaning of rituals, the material composition and manifestation of material. That is, rituals can appear in the form of objects. Regarding the concept of gifts, some people said that it originally originated from the "Na Gong" caused by the merger of the tribe in the ancient war, that is, the conquerors regularly sent food, slavery, etc. And the shelter of begging for conqueror.
The history books have records of war due to unscrupulous or thoughtful gifts. For example, during the Spring and Autumn Period, because the Chu State did not send a car to Zhou Tianzi on time, it caused a war of the Central Plains alliances. Others believe that the initial gift is a kind of commercial item, and the original "ritual exchanges", which is essentially the product exchange of gifts in the form of gifts.
Gifts are the continuation of gifts. The continuation of gifts is the bond of social
Gifts are a common social phenomenon. It exists in various periods and regions of human society. An ideal gift can express some special desire for the gifts and recipients and convey some special information. Gifts are a declaration, which not only declares your relationship with the recipient: ordinary friends, friendly relatives, grateful bosses, or enthusiastic admirers. It also reflects what kind of image you want to establish in the minds of others, a person who can appreciate others, a person who is elegant, or a person who knows how to terminate the relationship with a smile. More importantly, it is also a declaration of the recipient: his loyalty has been recognized by you, his perseverance is worthy of praise, and his leadership can be crucial to the department. His health is concerned. Become a pleasure. In short, he is worthy of thanks.
Peremistic gifts, regardless of whether gifts are voluntarily, each gift must be selected after being selected. Because gifts are the extension of your character, the other party can measure your interest, even including your wisdom and talents. Whatever and how to send them will leave an important and lasting impression. The same is true for the other party.
Whether we admit it or not, gifts are meaningful to both parties, and it plays an important role in our lives. Our desire for gifts is the desire for agreed, loving, understanding, and love. We give away many aspects of life and receiving gifts. Through gifts, we can inspire others, educate others, control, compensation, can show knowledge and cultivation, express friendliness and love, and can also expand personal influence.
In short, giving gifts has become a social form that each of us is living and incorporated into the society.
Corporate gifts are specially ordered by enterprise institutions in order to increase or expand their popularity and increase their market share (share) in order to increase or expand their popularity. Products with a special meaning. It is novel, strange, craftsmanship and practicality. Query more
Coufees to give gifts first should first clearly give gifts. Friends give gifts to deepen friendship. The husband gives a gift to his wife to sublimate love, and the parents give their children a gift to enhance their affection. The purpose of giving gifts is more clear-expanding operations and increasing profits. Therefore, the purpose of gift giving determines the grade and time of gift giving.
has the purpose, naturally the object needs to be determined. Enterprises giving gifts is often targeted at an institution or group, but it is necessary to consider that the recipient of the gift is living people. He (she) has his own personality, status and taste. In this way Essence
Guice time is very important. The time here includes not only the time interval of specific gift gifts, but also the time interval that needs to be given regular gifts in order to maintain business connection. The time of festivals, anniversary, activities, and other suitable time for business gifts will generally pay attention, but it is not very particular about the interval between gifts. Important customers may not be enough to give gifts to customers, gifts and environment for the correct gift only for the same reason and time for gifts for the same reasons and time each year to determine the correct time of gift gifts.
The above three aspects are actually closely linked, because the business gift activities of the enterprise are an overall activity. It requires not only to cooperate with the overall business diplomatic activities of the enterprise, and it must be in line with customs, business etiquette, psychology, and psychology, and psychology and psychology. Related requirements for sociology.
Corporate gifts are different from personal gifts. It must first be the spokesperson of the corporate image. Enterprises in different industries have different corporate images. Some pay attention to the company's innovation image, and some are trying to express their strong strength, but one is the common point. If the company's gift gifts are not for promoting products or services, it must reflect it. The cultural heritage of the company.
Secondly, the gifts of enterprises often have the characteristics of common people and reluctant to pay for themselves. If a company's gifts can be bought, it is difficult to reflect the company's unique attention to the recipient, which is particularly important to customers who are important for the company's public relations. It is reflected in the choice of gifts, enterprises cannot buy daily gifts for gifts casually. Instead, they should look for professional gift design companies to combine corporate clothing in combination with the characteristics of enterprises and customers.
The biggest part of corporate gifts is that its consistent, overallness and planning are the biggest. At the same time as important customers, relationship groups and partners, gifts from corporate gifts reflect the overallness, they also require targeted personality changes. At this time, the gift selection exceeds the concept of simple gifts. It needs to deepen the understanding of the company's own service and culture and the understanding of the object of the gift. Therefore, the gift of the enterprise really entered the level of culture and reached the highest level.
The key to corporate gifts is people, and people have cultural belonging and their own personality. Only a company can only increase its gift activities to the level of culture and adopt commercial operating techniques to be a killer in China's business environment. What is particularly worthy of attention here is the theme of "cozy" just established not long ago. Gift design and distribution company -Yueer Sheep has finally been established in Guangzhou University Town!
The planning of business gifts
Planning is an important part of business advertising gifts. Planning includes the strategy of determining gifts (status in marketing activities), style (expressing company characteristics and concepts), implementation plans, etc. The planning direction of business gifts is consistent with the overall marketing activities, so as to achieve the best results.
Planning points:
1. Business advertising gifts should be consistent with the company's overall marketing activities, and advertising gifts should promote the effect of overall marketing activities.
. business gift activities should be maintained, which requires a certain time span to plan. Long -term gift planning can play a better marketing effect than short -term temporary solutions.
3. Planning requirements Effective communication. Only by fully understanding your needs can you recommend the proper scheme for you.
4. Following the latest developments of gifts, novel gifts can leave a deep impression on customers.
5. Avoid constraints and make market promotion activities successfully.
1: Enterprise office supplies
The products include paper bricks, albums, folders, etc., which can be used for both business advertising gifts and inside the unit. The characteristics are significant. Books and folders can also be added with a company, which is suitable for office occasions.
2: Advertisers
are small and practical and diverse. Regardless of whether a large number of distributions or special gifts, there are suitable choices including: ballpoint pen, signature pen, styling pen, brand pen, etc.
3: Advertising table
While reminding people to pay attention to time, we also remind you to pay attention to your brand. It is a mid -to -high -end gift. Including: plastic shell table, metal shell table, multi -function table and other types.
4: Advertising clothing
The real "intimate" contact makes the brand go deep into people's hearts. Including: cultural shirts, T -shirts, jackets, vests, advertising caps, silk scarves, ties, etc.
5: Electronic products
practicality and technical, modern people naturally prefer scientific and technological gifts. Including: calculators, radios, electronic calendars, PDA, electronic health products, etc.
6: Leather products
The charm of the leather is that it is natural and delicate, and is a commonly used high -end business gift. Including: business card clip, key bag, cosmetic bag, silver clip, ticket clip, briefcase, etc.
7: The prefix of the case
has a gorgeous appearance and sophisticated quality, and the production of exquisite advertising logo is a high -end gift for official business occasions in recent years.
8: Crystal crafts
The itself is thorough and crystal, and it is gorgeous after folding. The noble quality is clear at a glance. The use of artificial crystal materials can be processed into a variety of shapes, with exquisite packaging, which is suitable for important activities commemorative and awards.
9: Bag products
Practical gifts are suitable for conferences, lectures, exhibitions, etc. include: coin bags, pen bags, suitcases, computer bags, leisure bags, briefcases, etc.
10: Households
The memory of corporate brands deep into every corner of people's lives includes high -end gifts suitable for exhibitions, promotional gifts, and high -end VIP gifts such as Swiss military knives and brand -name appliances.
11: The medals of prizes
Exquisite quality combined with a variety of logo text production effects, which not only looks in the eyes, but also uses it in the heart to be used in qualification identification, awards and important activities.
12: Advertising umbrellas, tents
The practicality and significant advertising positions are very popular gifts in summer promotion activities and exhibitions.
13: Bustle and spinning
Effectively establish the company's brand image, low -end products are suitable for promotion and exhibition, and high -end products are applied to business occasions.
14: POP, EVA
The low price and bright color, suitable for exhibitions and large -scale promotional activities. Including PVC pen holders, advertising fans, balloons, soft rubber pens, plastic frames, mouse pads, etc.
15: Plastic products
The advertising location is eye -catching and has the effect of outdoor advertising. It is often used for venue layout of exhibitions and large public activities. Including: large fever, shaped fever, automatic inflatable balloons, etc.
16: Gold foil ancient coins
are full of cultural taste, high artistic and ornamental, and are the latest choices for high -end gifts.
17: Crafts
The high artistic and collection value. Applicable to important activities commemorative and high -end business activities including copper, tin, ceramics and other crafts.
18: Packaging products
Exquisite packaging plays an important role in establishing the company's image and enhancing the promotion effect. Including packaging boxes, packaging bags, paper bags, etc. of various materials.
19: Smoke utensils
For example, lighter, smoke buckets, cigarettes, etc. are collectibles for men's men's, and the gifts in this area are exactly in line with their hobbies.
20: stationery gifts
For example, stationery gifts made by Zhongshan Lianzhong Stationery Gift Co., Ltd., trendy and fashionable.
21: Digital gifts
For example, the digital frame produced by Hengfengda, stylish appearance, excellent quality, many functions, and strong performance, suitable for the trend psychology of most friends.

In summary, our website is as follows:

1. Craftsteads: ① Ceramic jade ② Golden Wu charcoal carving ③ craftsmanship n 2. Business etiquette: ① Sports and leisure ② Gift Cup ③ Gift Pens ④ Cultural Gifts ⑤ Camera Set
3. Home small electrical appliances: ① Soymilk machine ② Electric kettle ③ Electric oven (furnace) ⑤ Foot bath ⑥ induction cooker ⑦ Omochemical pot ⑧ hair dryer ⑨ vacuum cleaner ⑩ shaver
4. Favorites: ① Silk culture ② coin collection ③ special commemorative ④ craftsman Gifts: ① Crystal Medal Crafts ② Top trophies/medals ③ Chinese knot ④ balloons/lanterns ⑤ holiday gifts
. home life: ① kitchen supplies ② home textile supplies ③ daily necessities ④ health massage n 7. Health food: ① Health food: ① Healthy food: ① Healthy food: ① Healthy food: ① Healthy food: ① Healthy food: ① Original ecological olive oil ② red wine/tea
8. Promotional product: ① table lamp ② radio ③ telephone ④ Disney cartoon unpotic disk ⑤ digital electronic product ⑥ others