sterling silver indian jewelry wholesale What is user portrait? How to analyze user portraits

indonesian wood jewelry wholesale What is user portrait?
The user portrait is a virtual representative of real users. It is a target user model built on a series of real data.
S. What is the target audience of our products, what is the core group of our products, what behavioral characteristics, consumption habits, and what they can stimulate their core needs.
We can understand it, it is the core weapon of a company, which can help us:
The focus of focusing on users.
Primination of decisions more accurately.
This of user thinking.
In order to help everyone understand the user portrait better, here is a set of user portraits to establish templates for everyone. You can refer to:
How to analyze user portraits? 1. Baidu big data insight: Baidu Index
Baidu index is a data sharing platform based on Baidu massive netizens' behavior data. There are three display dimensions of trend research, demand map, and crowd portrait.
Trending research: This is the core and basic function of the Baidu index. It is based on time dimension to determine the popularity of keywords; we can make comparative analysis to find the rules.
The art class as an example. After searching for keywords, a rule was found. March and September each year are search peak periods, which also responds to the two school seasons.
Requirement graphs: The relevant retrieval requirements showed by the user's search behavior before and after the user searched the word.
, for example, through the big keywords of "art", the relevant small keywords retrieved. Can help us grasp the needs of users more accurately. The bigger the circle in the circle, the stronger the correlation between the keywords.
Portable portrait: The common characteristics of the crowd of keywords are based on the characteristics of region, age, gender distribution, and interest attributes.
2. Global Data Insights —— Star Guanpan Disk
MSCC gathers the global data composed of data, customer data, and partner data in Baidu domain to build a large number of user behavior labels, provide multi -dimensional industries and brand insights Power, comprehensively perceive user behavior and intention, and help brands lock accurate target users.
The people with the help of the astrolabe data can cover different levels of drainage marketing, enhance the target users' awareness of the brand, and enhance the influence.