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The hunger marketing strategy, there is no way! Toyota Elfa is now in a "god -level" position in China. As a high -end MPV, Elfa is favored by local tyrants in China.

Elfa first rose to Hong Kong first. In the past, many Hong Kong stars used Elfa as their own cars, and they played a strong wave of hardships for Elfa.
In the gradual maturity of the domestic automobile market, people's pursuit of comfort is no longer limited to Mercedes -Benz and Audi cars. MPV has become more and more popular with spacious riding space. Elfa also rose and became the new favorite of the local tyrants.
The purchasing power of Chinese local tyrants is very scary. In this regard, Toyota, based on the principle of money without making money, raised Elfa's domestic price high, and 4S stores also increased their prices.

Thelfa currently has four configuration models in China for sale, and the official price is between 770,000 and 86 million. If you want to pick up the car, the price increases at least 300,000!
In you hear it correctly, and the price increases the car with 300,000 more. You must know that Elfa only sells 200,000 RMB in Japan.
The Elfa is a 10,000%seller market in China. In this regard, Toyota can completely increase the import volume to alleviate this situation of supply. However, Toyota has always strictly controlled Elfa's imports, making Elfa still in a state of insufficient supply in China.
The hunger marketing is nothing more than trying to maintain Elfa's perverted sales in China. After all, selling a profit of Elfa in China sells six or seven units in Japan.
The counterfeit method for domestic buyers for Toyota, such as Toyota, is not good. Unless there is a product that is enough for Elfa to be born, Elfa is "difficult to increase the price". The situation will continue.
In please do not laugh at the local tyrants, because we do n’t understand the world of rich people.
(Elfa's cockpit is really cool. If I have money, I also buy Elfa, and I have to buy the price!)
n In fact, from the overall positioning, The reason why Toyota Elfa is sought after is nothing more than two reasons.

is the advantage of its nanny car. The car is widely used and has high comfort. It is more suitable for enjoyment than the Mercedes -Benz S -Class and BMW Seven Series.
On the other hand, there are few competitors. Before we mentioned Mercedes -Benz R -Class, in fact, the Mercedes -Benz R -Class is still different from Elfa. The overall design of the car is different from the shape. After the Buick LG8, there will be no competitors!

Toyota cars are definitely alternative in China. Essence Prado's preservation rate has been the first for several years. Foreign sales and reputation are very average, but it has become a sought -after goods in China. Not to mention Toyota Elfa, a seven -seater MPV of an ordinary brand exceeds luxury brands, Japan sells 200,000 in Japan, and has exceeded one million in China!

In some time ago, a tyrant car owner increased the price of 300,000 Toyota Elfa. Buy the price increase, he only said one word: just buy a big toy, the rich circle said so hot, buy it to experience it.
The world of rich people cannot be understood. Let's review the development process of Toyota Elfa. At first, it was circulating in the rich man in Hong Kong. After that, it was inexplicable. Can't help but increase the price, at least a few months. Today, rumors: The owners who take Elfa are much higher than the Mercedes -Benz S -Class and the BMW Seven Series. They are truly low -key luxury.
For this cognition, I really can't agree.

In strictly speaking, Elfa is just a car owned by Toyota. Toyota is just a home brand. If this car changes to a Lexus car label, it may still be worth 1 million, but Toyota is really true The premium is serious.
We when we return to the nature of this car, many people say that Mercedes -Benz BMW is a street car abroad. In fact, it is not so exaggerated. Luxury brands are different from home brands in each country. Toyota Elfa is really not so exaggerated. It only sells 200,000 in Japan, but has exceeded one million in China. The positioning of the model has exceeded the Mercedes -Benz R -Class. It is really conceivable.

In fact, from the pricing of Elfa, there is a small detail. I do n’t know if you have discovered it? The guidance price of Elfa in the previous generation was 75 and 810,000, and this generation directly became 80 and 860,000, which increased by 50,000 on the basis of the original. The same goes up?

The on the car alone, Toyota Elfa's replacement upgrade is really good, the appearance becomes younger, the interior is more technological, and the materials are more materials than the old model. solid.

In short, in short, buying a car is personal ideas and behaviors, and everyone's car purchase concept is different. When the car goes to the big, it is a symbol of face, row, or identity. When it is young, it is a mobility tool. As long as the owner likes it!

Toyota Elfa is definitely the king in the MPV market. The high version increases the price of more than 400,000, the overall price is 120, which is equivalent to the Mercedes -Benz S450 It's hard to buy, it's just a little hard, how much is the price increase.

MPV in any brand, there is really no comparison with Elfa, let alone hype, even his compatriot brother Toyota Senna, one third of his price Essence
. Even Toyota Elfa in the second -hand market is also scary. If everyone really knows naturally.
The attention, you need to understand the market configuration price, you can find me. If you come to Tianjin Port, I can let you avoid the loss of losses
I think it ’s meaningful to buy this car. It's just a van, up to 400,000 yuan. Some people have to buy to satisfy psychological desires. The price increase is 400,000, which is meaningless. It can even be said to be stupid. Do not call some stinky plays a nanny car, nonsense, don't think that you have your identity when you take this car. Little Japan's products are good, but Chinese people! More than 1 million can buy a lot of good cars. If you have to buy MPV, I recommend buying Volkswagen Matway T6, 500,000, which is very good, low -key and connotative.
Toyota has several additional price increases. These cars are not only out of price increase, and even if the price increases, it is difficult to find a car. They are Toyota Elfa, Lexus LM, Lexus LX570, and Elfa and LM The same three major platforms, so why can Elfa be a general brand to increase the price and it is difficult to find a car?
The performance Elfa currently increases by about 200,000, and it costs more than 1.1 million. Although it is a million MPV, Elfa is equipped with a 2.5L hybrid E-CVT power assembly. Although the power assembly is excellent, who uses this set of power assemblies for millions of cars? Secondly, Elfa's body size is 4975*1850*1945mm. The size and space are not as good as GL8. In addition, although Elfa's configuration is rich and complete, who has a bad configuration of a million -level cars?
The main reason why the star effect of Elfa can increase the price is that Elfa is an obvious dedicated car, so Elfa is also called a nanny car. It just follows the trend to buy Elfa, so Elfa was very fierce by hype, and there was a situation where the price increase and it was difficult to find.
It without an opponent Elfa, in addition to being a star car, he also has no opponent in this level, because MPV is a very niche market, the audience is small, many car companies are not involved, and Elfa is smooth. Comfortable and high quietness, which leads to no opponent at Elfa at this level.
is it worth buying Elfa? It depends on the demand. Some people are like buying a million -level MPV, which is comfortable and face -to -face. Is 7 Series Buick GL8 a better choice?
So the question comes, do you think Elfa value 1.1 million?
Welcome everyone to comment on the comments below the comment area. Here I wish you all the time to buy your own car. Welcome everyone to pay attention to the less AI. AI will communicate with you every day, share, learn about car knowledge, thank you!
The reason why Elfa increases the price because the sales of this car implement the quota system. Because the quota is too small, the situation of the incomplete supply is in fact. -300,000 is not as exaggerated in China at all. There is no way. We can only suffer from hungry marketing.
is a unique social phenomenon in China. Things are rare, the more price increase, the more popular! This has seriously deviated from the value of the car itself. At present, the car has entered millions of households, and its function is no longer a symbol of status, and Elfa really fills the gap in this area. Imagine if this car is domestically produced, the price is 500,000, and things are basically the same as they are now. Unfortunately, they will immediately lose their pursuit and be beaten back to the original shape! In this regard, you can participate in the magic car that previously increased the price: land tiger aurora!
The bay of more than two dollars abroad by a large number of dollars in China was blown up by a group of fine Japanese members.
The Japanese did not treat the Chinese market at all. China's Nikki kneeling. Without a fight with Chinese car manufacturers. There is no air suspension, and the engine that does not even have a T that does not replace T is taller than Mercedes -Benz S. It can only be said that there are many tyrants here.
The merchant put the car inventory and deliberately said that there was no car. When it was half a year, the media will speculate on it, will the price not get up? In addition, the merchant will be a hype, and the habit will be developed later,